Articles & Insights
Where leaders come to think
The thinking behind great product decisions, strong teams, and standout careers.
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Product Design Interview Question 17: Improve Retention
How would you improve retention for your app?
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What VCs Look for in Founders
“An excellent idea with a mediocre team would interest me far less than a good team with a mediocre idea.” - Gigi Levy-Weiss
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Getting Started: Better Freelancers Slack Group
Welcome to the Better Freelancers Slack group! Our mission is to request and share freelancers from different sites including Fiverr & UpWork. To get you starte…
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Better Freelancers Slack Group: What is It and How to Join
Better Freelancers is a Slack group to request and share freelancers from Fiverr, UpWork, Toptal, and other popular marketplaces.
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19 Books & Articles Every Tech-Bound MBA Needs to Read
Tech-bound MBA students often ask me for my favorite books and articles, especially as they pertain to these frequently asked questions:
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A Prioritization Exercise for the PM Interview
Guy Barner shared a prioritization exercise that hiring managers and recruiters can use when evaluating PM candidates. I thought it was worth sharing, especiall…
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Example of a Written PM Case Study
A redditor shared a written PM case study question, and I thought it was an excellent example to share with all of you.
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📖 [Now Available] Lewis C. Lin's New Book, Be the Greatest Product Manager Ever 🎉

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Hiring is a Problem
Do rounds and rounds of interviews
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Introducing the ESTEEM Method™
The ESTEEM Method™ is a framework of six core skills that will help master the goal of moving up the PM ladder. It’s a memory aid and step-by-step guide on how …
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More Counterfeit Books
Last time, I covered counterfeit versions of the Product Manager Interview.
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Counterfeit Books
Over the last month, I suspected counterfeit versions for both The Product Manager Interview as well as Decode and Conquer.